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Meta Ads Mastery Course
Basics of Meta Ads.
Intro to Meta Ads. (5:17)
Profile Setup : (Ads Account will Never Disable) (16:04)
Understand the Ad Account Structure (7:07)
Facebook Ads Policy (save your account from ads restriction) (9:39)
Facebook Auction System (How Facebook Actually Shows Your Ads) (7:34)
Important Metrics in Facebook Ads (6:24)
Funnels and Audience Types (9:18)
Business and Ads Account Setup
Prepaid and Post-Paid Account Setup (10:06)
Business Manager Account Setup and real-time disabled ad account recovery (19:38)
Post Paid and Prepaid real-time setup in Business Manager Account (8:47)
Adding People and Pages to Business Manager Account (14:15)
Campaign Creation Walkthrough
Live Campaign Creation (choosing the right objective) | Budget & Ad Scheduling (42:18)
Types of Audiences in Facebook Ads
Types of Audiences in Facebook Ads (4:40)
Custom Audience Creation and Targeting (25:52)
Lookalike & Saved Audience (12:50)
Targeting Strategies
Advantage + Audience Targeting Strategy (32:18)
Layered Targeting Exclude (8:01)
Multiple Layered Targeting (7:04)
Advanced-Data Tracking Setup
Pixel Installation Method 1 (Manually Adding code to the website) (22:09)
Meta Pixel helper (5:54)
Pixel for WooCommerce with Plugin (18:40)
Domain Verification (7:22)
Conversion API Setup Paid Method (16:44)
Conversion API Setup Free Setup (10:35)
Conversion API working testing (3:24)
Campaign Optimization and Troubleshooting Realtime
live troubleshooting of Ad delivery (9:54)
Advanced Custom Event Tracking
Custom Event Setup requirements and implementation (17:16)
Custom Events Setup Scroll Depth Tracking (13:47)
Custom Event Time Spend on Page (3:42)
YouTube Video Play button Tracking (2:49)
Internal Link Click Tracking (2:18)
External Link Click Tracking (2:17)
Event Grouping (2:49)
Traffic From Google | optimise ads for custom events and use them for reporting (25:49)
Ad Creative Strategies
Unlimited Facebook Ads Creative Ideas with AI (30:15)
AI-Powered Copywriting Frameworks (20:54)
Create Ads with Canva (11:53)
How to Optimize Image Ads (17:19)
Ad Creation
Carousel ads (8:42)
Instant Experience Ads (12:38)
Advantage Campaign Budget
Advantage Campaign Budget Optimization (13:29)
Bidding Strategies
Different Bidding Strategies and how to apply them in ads manager (15:41)
A/B Testing and Audience Overlapping
A/B Testing Setup | Understand Audience Overlapping (25:35)
Attribution Settings
Attribution Settings (11:48)
Campaign structure importance
Campaign structure importance (Client Account Case Study) (7:58)
UTM Parameter
UTM Parameter (13:07)
E-Commerce Ads
Ecom setup tracking audience setup and ad setup (29:23)
Practical Campaign Creation Strategies and Implementation
How to Generate High-Quality Leads with Instant Form (38:43)
How to Generate High-Quality Leads on Your Website (24:04)
Get more Instagram profile visitors with Facebook Ads (10:27)
Get Facebook Page Followers with Facebook ads (case study) (8:30)
Run an Awareness Campaign (the right way) with an example (10:55)
Partnership Ads (Goldmine for Small Business Owners) (7:38)
Landing Page Optimization
Importance of Landing Page Optimization (10:28)
Reporting
Understand KPI & Reporting in Ads Manager (12:16)
Setup reporting dashboard in the ads manager (23:12)
Monetize Your Skill
How to Get Clients for Facebook Ads and how to charge (20:29)
Find Jobs and Internships for Facebook ads (4:37)
Bonus Videos
Automated Rules in Facebook ads (14:31)
Edit multiple campaign and ad set to save time (5:08)
Run an Awareness Campaign (the right way) with an example
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